Labeling Links in Approved Email
When a recipient of an Approved Email selects a link within the email, that activity is tracked. Depending on the level of complexity of the link, this activity may be difficult to identify by users viewing Approved Email activity. To make these links more easily identifiable, content creators can label links within templates and fragments, making it easier to analyze link activity in Approved Email.
Who can use this feature?
- Browser Users
- Users require an Approved Email license
- Content Creation Users
Labeling Links in Approved Email as
Content Creation Users
To add a label to a link within a template or fragment, append the LinkName parameter to the link URL. This parameter is parsed out of the email when sent and does not display to recipients.
For example, the content creator adds the following link to an Approved Email fragment:
<a href="https://www.veeva.com/?LinkName=MyLinkName" target="_blank">Click Here!</a>
When the HCP receives an email containing this fragment, the link renders to him as:
When he selects the link, email activity is tracked and associates with an email_activity__v record with the following field values:
- link_name__v - MyLinkName
- click_url__v - https://www.veeva.com
When generating links from a token, for example using the {{approvedEmailAction}} token, the format is:
<a href="{{Approved Email Token}}&LinkName=MyLinkName" target="_blank"></a>
