Tracking CLM Call Clickstream Activity
- Document Model
When displaying CLM content from a call, CLM activity is automatically tracked after users exit the media player. This allows users to analyze how content was received by viewers and provide data to content creator users to improve that content. CLM activity can include survey questions and responses, displayed key messages, HCP reactions to slides, and detailed products, as well as custom data defined by customers.
Who can use this feature?
- End Users - iPad
- Tracking Call Clickstream Activity
- Users do not require an additional license
Configuring Call Clickstream Activity Tracking for
End Users
Ensure Configuring CLM as Document Model is complete.
Tracking Call Clickstream Activity
End Users
During a presentation, a Call Clickstream record is created and tracks the activity of the presentation. Once the user exits the media player, a Multichannel Activity Line record is created and the following fields are stamped by default from the corresponding Call Clickstream record:
- name__v
- object_type__v
- clm_presentation__v
- detail_group__v
- detail_group_vexternal_id__v
- entity_reference_km_id__v
- event_type__v
- key_message__v
- key_message_vexternal_id__v
- key_message_version__v
- mobile_id__v
- multichannel_activity__v
- product__v
- productvexternal_id__v
