Using Targeting in Align
Align operational users can perform targeting, enabling the generation of Multi-Channel Cycle Plan (MCCP) data within Align which is then made visible to users in CRM. Targeting allows operational users to create MCCP data to identify the subset of account assignments that should be targets for a given sales cycle, setting goals specific per channel and product.
Who can use this feature?
- Align Operational Users – Browser
- Viewing and Managing Cycles
- Creating Channel Templates
- Manually Adding Targets
- Users require an Align License
Configuring Targeting in Align for
To configure this feature:
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Ensure the following features are configured:
- Navigate to Admin > Users & Groups > Permission Sets.
- Select the appropriate permission set.
- Select the Objects tab.
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Grant the following permissions:
Object Object Permission Object Types Fields Field Permission aln_channel_template__v CRED n/a All Fields Edit mc_cycle__v CRE All All Fields Edit mc_cycle_channel__v CRED All All Fields Edit mc_cycle_plan__v CRED All All Fields Edit mc_cycle_plan_channel__v CRED All All Fields Edit mc_cycle_plan_product__v CRED All All Fields Edit mc_cycle_plan_summary__v CRED All All Fields Edit mc_cycle_plan_target__v CRED All All Fields Edit mc_cycle_product__v CRED n/a All Fields Edit - Select the Tabs tab in the permission set.
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Grant access to the following tabs:
- aln_targeting__v
- aln_cycles__v
- aln_channel_templates__v
Viewing and Managing Cycles as
Align operational users can navigate to Targeting > Cycles to view a list of all cycles sourced from Align.
The grid is sortable by all columns except object reference fields, and is sorted by Name in ascending order by default.
To create a Multichannel Cycle:
- Navigate to Targeting > Cycles.
- Select the All Actions menu.
- Select Create a new MC Cycle.
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Populate the following fields:
- Name - The name of the cycle
- Field Force - Select the appropriate field force
- Start and End Date - Select the appropriate start and end dates
- Select Save.
- Create all appropriate MCCP and MCCP related records, just as you would when Creating Multichannel Cycle Plans in Vault CRM.
Creating Channel Templates as
Align operational users can create reusable Channel Templates, allowing users to quickly apply the same weight and channel criteria to new channels. Templates give an organization the ability to standardize channel criteria across markets and ensure each market measures activities in a uniform manner, as well as making it easier for operational users to create Targeting cycles for their markets. Align operational users can create Channel Templates through the Channel Templates option under the Targeting tab.
To create a Channel Template:
- Select the Channel Templates option on the Targeting tab.
- Select Create to display the Template Creation page.
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Populate the following required fields:
- Channel Label
- Vault CRM Instance
- Channel Object
- Channel Weight
- Select Add Criteria once Align has retrieved the channel object details for the instance.
- Build the criteria specifying which activities should be counted against a channel’s goals for the purpose of a targeting cycle.
Manually Adding Targets as
Align operational users can manually add targets from within the cycle plan to ensure the correct targets are included.
To add targets:
- Navigate to the appropriate mc_cycle_plan__v record.
- Navigate to the Targets section.
- Select Create.
- Use the Account lookup field to select the appropriate account in the corresponding territory.
- Populate all appropriate goals for mc_cycle_plan_channels__v and mc_cycle_plan_products__v.
- Select Add Row to repeat this process as many times as necessary.
- Select Save.

