Multichannel Cycle Plans Overview

Multichannel Cycle Plans (MCCP) serve as roadmaps for sales and marketing teams, enabling them to measure performance, identify opportunities, and make data-driven decisions. By facilitating efficient and collaborative account outreach, MCCP empower users and managers to improve activity planning, track progress, gain performance insights, and achieve better results.

The MCCP module enables organizations to define specific, high priority target accounts, set goals for target account outreach, and track progress against those goals. Managers use MCCP to provide guidance on user activities for specific targets and products across channels. From My Plan, end users can view their plans and adapt their schedule to best meet MCCP goals.

Not all features are available on all platforms. For a list of available platforms for each feature, see Platform Functionality.